Genre Crisis: “New Adult” Label
Nobody likes to be put into categories, most of all writers. But categories—or in the world of books, genres—are very helpful for marketing and selling a book. When querying publishing firms and literary agents, one must identify their genre, which helps the editors and agents decide whether the project will fall into their areas of interest. But recently, I’ve had an extremely difficult time placing my novel in a genre, which should be a good thing because agents seek works that cross several genres, except it seriously curtails one’s ability to market himself.
I could easily make up my own genre: Southern comedy transgressive? Meta-cultural southern teen exploration? Young adult, but not that young, but maybe still in their twenties who like funny but also serious writing?
The problem is, if the agent doesn’t recognize the genre, then she or he cannot place it right? I tried literary, but that
can’t just say that: you need a better phrase.
brand is too broad. While my project has literary elements, it certainly could be explained more descriptively. I tried young adult, but this generally means the books is marketed for teens ages 12-15. My novel is marketed toward older teens and 20-somethings. It, like many New Adult novels, tracks the growth and development of young adults whose identities are forming, who are seriously changing.
So maybe your book is a noir space opera western with thriller-paced plotting, literary aesthetic, and occult elements? Well, you need a better way to say that, a shorter way.
As I’ve been e-mailing literary agents, literary magazines, and publishers, this question has plagued me constantly. Finally I found an age-group description “New Adult” with which to market the novel THE HEATHENS AND LIARS OF LICKSKILLET COUNTY. “New Adult” bridges the gap between the safe and young group of Young Adult (YA) readers and Adult fiction. But because my books deals with characters in between, I think this genre (a relatively new invention of words) is fitting.
Querying agents has so far not worked out, but I am still sending many, many emails all over the country (and the world!) to publish this novel, as well as poems and short stories.
Have you had trouble labeling a piece of work? What genre did you settle on?
Posted on July 29, 2013, in agent, books, career, genre studies, In Lickskillet, New Adult, personal, publishing, query, Teenagers, writer, Writing, YA and tagged comedy, Derek Berry, fiction, genre, Lickskillet, New Adult, novel, Southern, story, The Heathens and Liars of Lickskillet County, word salad, writing, Young Adult. Bookmark the permalink. 1 Comment.